Google & Meta Ads Management – SSJ Developer | ROI-Focused Ads India
Google & Meta Ads Management

Ads That Bring
Real Buyers — Not Just Clicks

ROI-focused Google Search, YouTube, Facebook and Instagram ad campaigns. We make every rupee of your ad budget work harder — maximizing leads, minimizing cost per acquisition. Starting ₹3,999/month management fee.

Google Search
Search Ads
YouTube
Video Ads
Facebook
Feed & Stories
Instagram
Reels & Feed
📊 Daily Campaign Optimization
🎯 ADS MANAGER DASHBOARD
₹3.2
Cost/Click
↓ 18%
347
Leads/Month
↑ 42%
4.8x
ROAS
↑ 0.6x
🔍
Google Search — Brand Keywords
CTR: 8.4% · CPC: ₹2.8 · Conv: 42
● Live
📘
Facebook Lead Gen — Local
CPL: ₹48 · Reach: 28K · Leads: 89
● Live
🔄
Retargeting — Website Visitors
Conv Rate: 12.3% · CPA: ₹180
⚡ Optimizing
📈 Budget Efficiency by Platform
Google Search
88%
Facebook/IG
76%
Retargeting
94%
🎯 Zero Budget Waste — Max ROI
4
Ad Platforms
ROI First
Our Only Metric
Daily
Campaign Monitoring
₹3,999
Mgmt. Fee/Month
5.0⭐
Google Rating
🔍 Google Search Ads
📺 YouTube Video Ads
📘 Facebook Lead Ads
📸 Instagram Ads
🔄 Retargeting Campaigns
📊 Performance Max
🛒 Shopping Ads
📍 Local Campaigns
🎯 Audience Targeting
📈 Conversion Tracking
💰 Bid Optimization
🔍 Google Search Ads
📺 YouTube Video Ads
📘 Facebook Lead Ads
📸 Instagram Ads
🔄 Retargeting Campaigns
All Ad Types We Manage

Every Platform, Every Format —
All Managed by Experts

We run ads on all major platforms — each with its own unique targeting, creative requirements and optimization strategy. One team handles all of them for you.

🔍 Google Search
🎯
Google Search Ads
Show your ads to people who are actively searching for your product or service on Google right now. The highest-intent advertising available — these people want to buy.
🏆 Best for: Service businesses, local businesses, B2B companies, lead generation — anyone who wants customers actively searching for their service.
What We Do
Keyword research & match type strategy
Compelling ad copywriting (multiple variants)
Quality Score optimization
Negative keyword management
Bid strategy & Smart Bidding setup
Ad extensions (callout, sitelink, call)
Landing page alignment
Daily performance monitoring
₹3,999 /month management
💬 Start Google Search Ads
📺 YouTube
📺
YouTube Video Ads
Reach 500+ million Indian YouTube users with skippable, non-skippable or discovery ads. Build brand awareness and capture leads through the world’s second-largest search engine.
🏆 Best for: Brand awareness, product demos, education businesses, real estate, high-consideration purchases where video converts better.
What We Do
Audience targeting by interest, demographics & intent
Ad format selection (TrueView, Bumper, Discovery)
Video ad script & creative direction guidance
YouTube channel targeting
Brand safety controls
View-through & click conversion tracking
Frequency capping to avoid ad fatigue
Performance reporting
₹3,999 /month management
💬 Start YouTube Ads
📘 Facebook
📘
Facebook Ads
India’s largest social platform with 340M+ users. Highly precise demographic, interest and behavioral targeting — reach your exact customer profile wherever they scroll.
🏆 Best for: Lead generation, local businesses, B2C products, event promotion, brand awareness — excellent CPL for most Indian businesses.
What We Do
Custom audience & lookalike audience creation
Campaign structure (Awareness → Consideration → Conversion)
Ad creative strategy & copywriting
Facebook Lead Form setup & integration
Facebook Pixel setup & event tracking
A/B testing for creatives & audiences
Budget & bid optimization
Monthly performance report
₹3,999 /month management
💬 Start Facebook Ads
📸 Instagram
📸
Instagram Ads
Visually driven ads on India’s fastest-growing platform — Feed, Stories, Reels and Explore. Perfect for visual products, lifestyle brands and reaching 18–35 age groups.
🏆 Best for: Fashion, beauty, food, lifestyle, fitness, home decor — any business where visuals sell. Reels ads especially powerful in 2025.
What We Do
Feed, Stories, Reels and Explore ad formats
Visual creative brief & direction
Hashtag & interest-based targeting
Influencer-style ad creative guidance
Shopping catalog integration (e-commerce)
Engagement & conversion campaigns
Instagram-specific A/B testing
Detailed performance reporting
₹3,999 /month management
💬 Start Instagram Ads
🔄 Google + Meta
🔄
Retargeting Campaigns
Re-engage website visitors who didn’t convert. Show targeted ads across Google Display, YouTube, Facebook and Instagram to people who already know your brand — 3× more likely to buy.
🏆 Best for: Every business! If people visited your website but didn’t buy — retargeting brings them back. Most cost-effective campaign type available.
What We Do
Google Remarketing tag / Meta Pixel setup
Custom audience segmentation (visitors, cart abandoners)
Sequential retargeting strategy
Cross-platform retargeting (Google + Meta)
Dynamic product retargeting (e-commerce)
Exclusion audiences to avoid wasted spend
Frequency management
Conversion lift measurement
₹3,999 /month management
💬 Start Retargeting
🛒 Google
🛒
Shopping & Performance Max Ads
For e-commerce businesses — show your products with images, prices and ratings directly in Google Search results. Performance Max uses AI to optimize across all Google channels simultaneously.
🏆 Best for: Online stores, product-based businesses, retail e-commerce — directly show products to people searching to buy.
What We Do
Google Merchant Center setup & product feed
Shopping campaign structure & bidding
Performance Max campaign setup
Product title & description optimization
Custom labels for campaign segmentation
ROAS-focused bid strategy
Competitor product benchmarking
Revenue & ROAS reporting
₹4,999 /month management
💬 Start Shopping Ads
Management Fee vs Ad Budget

Understanding the Two Costs —
Completely Transparent

Many clients are confused about the difference between our fee and the ad budget. Here’s a clear breakdown so you know exactly what you’re paying for.

📋 Real Cost Breakdown Example
📊 Monthly Ads Budget — Local Business
Ad Budget (Google)
₹8,000
Ad Budget (Facebook)
₹4,000
SSJ Management Fee
₹6,999
Total Monthly Cost
₹18,999
✅ Ad budget goes directly to Google & Meta — never passes through SSJ Developer. We only charge the management fee.
💡 What Each Cost Covers
🎯 Ad Budget (Paid to Google/Meta)
This is what Google/Meta charges to actually show your ads to people. The more budget, the more people see your ads. This goes directly from your account/card to Google and Meta — SSJ Developer does not touch this money.
💼 SSJ Management Fee
This is what you pay SSJ Developer for our expertise — campaign setup, audience research, ad copywriting, daily optimization, A/B testing, bid management and monthly reporting. We make your ad budget deliver maximum results.
Our Ads Philosophy

We Optimize for ROI —
Not Vanity Metrics

Clicks and impressions look nice in reports — but they don’t pay your bills. We focus on what actually matters: real leads, real sales and real return on your ad spend.

🎯
Laser-Sharp Targeting

Reach people actively searching for your exact service/product — not random audiences. Right person, right message, right moment = lower cost, more conversions.

💰
Zero Budget Waste

We add negative keywords, exclude non-converting audiences and cut underperforming ad sets daily. Every rupee of your budget is actively defended.

🔄
Continuous A/B Testing

We test ad copies, images, audiences and landing pages constantly. The best performers get more budget — the losers get cut. Always improving.

📊
Conversion Tracking Setup

We set up proper tracking so you know exactly which ads are generating leads and sales — not just clicks. Data-driven decisions, not guesswork.

📈
Compounding Improvement

Month 1 we learn. Month 2 we optimize. Month 3 onwards — your cost per lead keeps decreasing as we collect more data and refine targeting further.

📊 Sample Campaign Performance
Ad Spend
₹15,000
Monthly budget
Revenue Generated
₹72,000
From ad leads
ROAS
4.8x
Return on ad spend
Cost Per Lead
₹48
Per qualified lead
💡 ROI Formula We Target
Revenue from Ads
÷ Total Ad Spend
= ROAS (target: 3x minimum)

Cost per Lead
= Total Spend ÷ Leads
= We minimize this every month
📋 Every month you get:
✓ Impressions, clicks, leads breakdown
✓ Cost per click & cost per lead
✓ ROAS calculation
✓ Next month’s optimization plan
Our Campaign Process

From Strategy to
First Lead in 3–5 Days

Unlike SEO, ads can deliver your first leads within days. Our structured launch process ensures campaigns are set up right from Day 1.

🔍
1
Research & Strategy
Competitor analysis, keyword research, audience profiling and full campaign strategy document — approved before launch.
⚙️
2
Campaign Setup
Account structure, ad groups, audiences, budgets, bid strategies, pixel tracking and conversion goals all configured.
✍️
3
Ad Creative Strategy
Multiple ad copy variants, headline testing, image/video creative briefs and landing page recommendations.
🚀
4
Launch & Monitor
Campaigns go live — daily monitoring of performance, budget pacing, ad fatigue and early optimization signals.
📈
5
Optimize & Scale
Ongoing A/B testing, bid optimization, negative keyword expansion and budget reallocation — continuously improving ROI.
⚡ Ads Timeline — How Fast You See Results
Day 1–3
Ads Go Live
Impressions start, first clicks arrive
Week 1–2
First Leads
Initial leads and calls start coming in
Month 1–2
Optimized
Campaign optimized, lower cost per lead
Month 3+
Peak Performance
Maximum efficiency, best ROI, ready to scale
Ads Management Plans

Transparent Ads
Management Pricing

These are our management fees only. Ad budget is separate — you pay Google and Meta directly from your own account. No markup on ad spend, ever.

🎯
Ads Starter
Single platform, basic campaigns. Perfect for businesses just starting with paid ads.
3,999
/month
+ Your ad budget (separate)
1 Platform (Google OR Facebook/Instagram)
Campaign Setup & Configuration
Audience Research & Targeting
Ad Copywriting (2 variants)
Pixel / Conversion Tracking Setup
Weekly Performance Review
Budget Optimization
Monthly Report
WhatsApp Support
🏆 Best Value
📈
Ads Growth
Multi-platform campaigns with retargeting. Maximum leads at minimum cost.
6,999
/month
+ Your ad budget (separate)
2 Platforms (Google + Facebook/Instagram)
Full Campaign Structure Setup
Advanced Audience Targeting
Ad Copywriting (4+ variants per platform)
Retargeting Campaign Setup
A/B Testing for Creatives & Audiences
Conversion Tracking & Analytics
Lookalike Audience Creation
Bi-Weekly Optimization Reviews
Monthly Report + Strategy Call
Priority WhatsApp Support
🏢
Ads Enterprise
All platforms, full funnel strategy for businesses serious about paid growth.
Custom
Based on platforms & complexity
All Platforms (Google + YouTube + FB + IG)
Full Funnel Strategy (Awareness → Conversion)
Video Ad Campaign Management
Shopping/Performance Max Campaigns
Advanced Custom & Lookalike Audiences
Landing Page Optimization Consultation
Weekly Strategy Calls
Dedicated Ads Manager
Real-Time Reporting Dashboard
ROI Tracking & Attribution
💰 Recommended Ad Budgets (Separate from Management Fee)
🏪 Local Business
₹5,000–₹15,000
Per month · City-level targeting
🏢 Regional Business
₹15,000–₹40,000
Per month · State-level targeting
🌐 National / E-Commerce
₹30,000–₹1,00,000+
Per month · National targeting
Not sure about budget? WhatsApp us — free advice →
Industries We Serve

We Run Successful Ads
Across All Industries

Every industry has different buying behavior, different ad formats that work and different audiences to target. We know the nuances of each.

🏥
Healthcare & Clinics
🏠
Real Estate
🎓
Education & Coaching
🛒
E-Commerce
🔧
Home Services
💆
Beauty & Salons
🍽️
Restaurants & Food
⚖️
Legal & CA Firms
🏋️
Fitness & Gyms
🚗
Automobile
✈️
Travel & Tourism
💻
Tech & SaaS
🏗️
Construction
💎
Jewellery & Retail
📢
Events & Weddings
Why SSJ Developer for Ads?

Why Trust Us with
Your Ad Budget?

Your ad budget is your money — and we treat it that way. Here’s what makes SSJ Developer the right ads management partner.

📊
ROI-First Mindset

Every optimization decision we make is guided by one question: does this improve your return on ad spend? Not clicks, not impressions — your actual business ROI.

01
💰
No Markup on Ad Spend

Your ad budget goes directly to Google/Meta — we never mark it up or take a percentage. Our fee is transparent and fixed. No hidden commissions on your budget.

02
🔍
Daily Campaign Monitoring

We monitor campaigns every day — not just when reports are due. Underperforming ads are paused, budgets are reallocated and issues are fixed before they waste money.

03
📋
Transparent Reporting

Monthly reports showing every metric that matters — spend, leads, cost per lead, ROAS and what we’re doing next month to improve further. Nothing hidden.

04
🎨
Ad Creative Strategy

We don’t just set up targeting — we help develop compelling ad creatives that make people stop scrolling and take action. Copywriting + creative direction included.

05
🔄
Always Optimizing

Month 1 establishes baseline. Month 2+ is continuous improvement — better audiences, better creatives, better landing pages. Your cost per lead keeps going down.

06
Ads FAQ

Google & Meta Ads
Questions Answered

What’s the difference between your management fee and the ad budget?
+
Management fee = What you pay SSJ Developer for managing your campaigns (strategy, setup, optimization, reporting). Ad budget = What you pay directly to Google/Meta for showing your ads. Example: ₹10,000 ad budget + ₹3,999 management fee = ₹13,999 total monthly investment. Your ad budget goes directly from your account to Google/Meta — SSJ Developer never touches it.
How quickly will I see results from ads?
+
Unlike SEO, ads can deliver results fast: Day 1–3 — ads go live and impressions start. Week 1–2 — first clicks and leads arrive. Month 1–2 — campaign optimized, lower cost per lead. Month 3+ — fully mature, peak ROI. Ads are the fastest way to get leads, but they require ongoing budget and management.
What minimum ad budget do you recommend?
+
We recommend: Local business (city-level) ₹5,000–₹15,000/month, Regional business ₹15,000–₹40,000/month, National/e-commerce ₹30,000–₹1,00,000+/month. Below ₹5,000/month, data collection is too slow for meaningful optimization. More budget = more data = faster optimization = better results.
Should I run Google Ads or Facebook/Instagram Ads?
+
Google Ads: Best for capturing demand — people actively searching for your service. Higher intent, usually better conversion rates. Facebook/Instagram: Best for creating demand — show ads to people who match your customer profile but aren’t searching right now. Great for awareness and visually appealing products. Best strategy: run both simultaneously with our Growth Plan — they complement each other perfectly.
Do I need a landing page or will ads go to my website?
+
You can send ads to your existing website — but a dedicated landing page specific to each campaign usually converts 2–3× better. We advise on landing page optimization and can build one for you if needed. For Facebook Lead Ads, we can use Facebook’s built-in lead form instead of a landing page — great for collecting leads without a website.
Will you create the ad images and videos?
+
We provide detailed creative briefs and ad copy — but final image/video creation is the client’s responsibility unless you also subscribe to our Graphic Design service. We guide you exactly on what to create — dimensions, messaging, visual style. For video ads, we advise on script and format. If you need creatives made, add our Graphic Design package starting ₹499/design.
What happens if my ads don’t perform well?
+
If campaigns aren’t performing as expected, we immediately investigate root causes — wrong targeting, poor landing page, low Quality Score, budget issues — and adjust strategy. We provide complete transparency about what’s happening and why, with a clear action plan. Some industries have higher competition and costs — we always set realistic expectations upfront. If you’re not satisfied after 2 months of genuine effort, we’ll discuss options transparently.
Start Getting Leads Tomorrow!

Your Competitors Are Running Ads.
Are You?

Every day without ads is another day your competitors are getting the leads that should be yours. Start a free strategy call — we’ll tell you exactly which platform, which ad type and which budget will work best for your business.

🇮🇳 India-based · INR Pricing · No markup on ad spend · Daily monitoring · 5.0 ⭐ Google Rated